With Sports Bridge you don’t have to rely on the search network, you can take control and drive traffic to your profile just like you would any business website. Here are 5 ways you promote your team profile without relying on parents searching for your team.
1. Continually update your team
Your profile is indexed by Google which means that your profile can be discovered in the biggest search engine in the word. Each time you update your profile that sends a signal to Google that your profile has been updated and it re-crawls the page and you have a shot at your profile moving up the ranks in Google Search to be discovered by parents searching outside of Sports Bridge search.
2. Promote it on social media
Take your Sports Bridge profiles URL or short link, and add that link any time you share a tryout graphic on social media. You have the dual benefit of posting a graphic to catch parents attention, then your Sports Bridge link allows them to follow up with you and get a three dimensional view of your team.
When parents message you through Sports Bridge all messages are organized in your Requests tab for you to easily see and sort through, saving you from jumping from texts to emails and everything in between.
3. Utilize short links
Sports Bridge provides you with short links that you can share directly to social or send in a text message that showcases your teams name and your cover photo directly from your profile, making the link share previews look great.
Short links are perfect for adding into your bio on your Instagram account. Copy your short link straight from your profile and paste it into your Instagram bio to encourage parents to go to your Sports Bridge profile and learn more about your team.
4. Share your profile to parents
Your profile is so much more than a team in a search network, think about your profile like your own mini website.
Your profile is live, looks great, and has tons of useful information about you and your team, it can be your digital homepage for your team. Next time a parent asks for more information on your team, shoot them your Sports Bridge profile link. More often than not you’ve already answered questions on your profile, questions like; where do you train? What are the clubs fees, when is training? These are all things you can display on your profile to save you answering the same question again and again.
5. NFC tags or cards
NFC tags are a great, creative way to share your profile. Grab an NFC tag or business card, link the chip to your profile URL or short link and then when you bring your tag or card near a parents phone they’ll instantly get a notification and when they tap it will load up the link you chose, in this case your Sports Bridge profile.
NFC chips are really easy to use, and deliver that wow factor when you share a link with someone, they are also very inexpensive to purchase (most are less than $30).
You can even get NFC tags that stick to your phone case, then when you want to share your profile link, when you’re out or on the field for example, you don’t even need to load up your profile to grab the link, you just bring your phone near the parents phone and voila, there’s your teams link ready to go and loaded up on their phone.
Check out Sports Bridge tags here!
There you have it, 5 ways to get more views on your Sports Bridge profiles and utilize short links.
The search network is a great way for parents to find your team if your team is exactly what they are looking for, but if you want to get more eyeballs on your team you have to put in that little extra work, then you’ll be watching your views fly up in no time.
